Our main inspiration was to perfectly capture the NYOS woman, a woman made of Sun, that even on her own never ceases to shine.
There is nothing more inspiring than a woman made of the Sun…
In this campaign, our team knew exactly how to create the warm cosmopolitan spirit that we were going for and that is representative of your philosophy.
“ A ray of Sun of Femininity and Sensuality”
We are lucky, we live in a planet where the sun shines bright 365 days, 12 months a year. You just have to be in the right place, at the right time